VSMCamp 2017 seizes the digital flow

21:20 | 13/11/2017
More than 40 inspirational speakers will be gathering at Vietnam Sales & Marketing Camp (VSMCamp) and CSMOSummit 2017, which will take place on November 17-18 at Him Lam Palace in Tan Son Nhat Golf Course, to discuss the latest sales, marketing, and communication trends in the course of digital revolution.

Organised by Vietnam Sales & Marketing Officers Club (CSMO Vietnam) and Le Bros, VSMCamp was first launched in 2016 to offer participants the chance to update on the latest trends and expertise as well as to broaden their networks for further career development.

Coming back this year with the topic “Digital Transformation,” VSMCamp 2017 features two separate events: VSMCamp taking place on November 17, where every seller and marketer is welcome, and CSMOSummit on the next day, which was especially designed for C-level leaders.

In-depth presentations and discussions at VSMCamp and CSMOSummit will be given by a wide range of influential industrialists from the UK, China/Hong Kong, Singapore, India, Thailand, and Vietnam, representing a mixture of marketing agencies and enterprises from different industries.

VSMCamp 2017 seizes the digital flow
VSMCamp and CSMOSummit 2017, the premier sales and marketing events of the year, will take place on November 17-18

VSMCamp focuses on updating on the latest digital trends and technology advancements of Industry 4.0, and providing an expert overview and assessment of all the opportunities and challenges this digital revolution brings to the sales and marketing industry.

Meanwhile, CSMOSummit provides a deeper analysis into the restructuring of human resources management systems for better adaption to the digital revolution; exploiting effective digital campaigns to address untapped demand; and seeking solutions to strengthen internal-external relationships in the digital ecosystem.

There will be also special topics that introduce digital adtech and martech trends, such as sensory technology, virtual reality, augmented reality, artificial intelligence, automation marketing, and SaaS (sales as a service).

Digital–the inevitable trend

The rapid growth of social networking and the formation of technology advancements like artificial intelligence and virtual reality have paved the way for Industry 4.0, which is transforming our lives tremendously. Like a fast-flowing stream, digital trends penetrate every aspect of life and strongly affect the way we work, communicate, and interact with each other.

With this substantial impact, it is inevitable that the sales and marketing industry is changing constantly in order to not only keep pace with current trends, but also set new ones in the digital era. Being agile and innovative to incorporate digital achievements into each sales and marketing activity is essential for enterprises to survive, to thrive, and to let their brands reach customers’ heart and mind.

All of these contents will be thoroughly discussed at VSMCamp 2017.


Tickets to VSMCamp 2017 are sold for VND1 million per person for VSMCamp, VND4.5 million per person for CSMOSummit, and VND5 million per person for a 2-day combo ticket. Groups of five and above will be offered a 25 per cent discount. Visit www.vsmcamp.com for more information and purchase tickets online via Bigtime at http://bigtime.vn/Dai-hoi-sales-va-marketing-viet-nam-2017-3233.

Hotline: 090.170.1136

By By Thu Ha

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