Samsung C&T accuses developer of brand stealing
15:04 | 09/08/2019
Samsung C&T has accused a Vietnamese housing developer of stealing the name of its luxury apartment brand and damaging its reputation.
Vietnam M&A Forum explores brand development post-M&A
17:00 | 06/08/2019
At the third session of Vietnam M&A Forum 2019 experts explored how to find suitable strategies to build, protect, and develop brands.
Novaland among 50 best-performing companies for third consecutive year
09:05 | 01/07/2019
Vietnamese property developer Novaland Group has been ranked among Vietnam’s 50 best-performing businesses in 2018 for the third consecutive year.
Supermarkets develop their own brand products
11:00 | 20/06/2019
Supermarkets have started ordering businesses to develop products under their own brand, and companies and consumers are reaping the rewards.
Prudential reinforces brand commitment to help customers “progress in life”
08:00 | 14/06/2019
CEO of Prudential Vietnam Clive Baker shared about his company’s recent new brand launch: “Listening. Understanding. Delivering.”
StoxPlus changes its name to FiinGroup
08:00 | 11/04/2019
StoxPlus, a leading financial and business information service company in Vietnam, announced today that its corporate name was changed to FiinGroup.
Prudential Vietnam rolls out new branding
19:34 | 18/03/2019
Prudential’s new brand commitment reinforces its focus on human connections, simplicity, and innovation for customers today and tomorrow.
Firms spend heavily on brand promotion
08:34 | 05/09/2018
In the race for market share, most firms are resorting to use the media as a weapon for brand promotion and do not hesitate to ...
FPT and Vietinbank fall lower among most valuable brands
12:09 | 06/08/2018
There are new names among the ten most valuable brands in Vietnam in 2018, while FPT and Vietinbank fell down a couple of steps.
Trung Nguyen brand is threatened from domestic competition
19:05 | 25/05/2018
Trung Nguyen finds itself farther and farther from its ambitions from a few years ago, being pushed down by competition and the on-going divorce between ...
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