GELEX supports green talkshow

08:15 | 20/02/2012
The Vietnam Electrical Equipment Joint Stock Corporation, popularly known as GELEX, has become the main sponsor of a new TV ‘green’ programme.

The programme, entitled “Green 360o”, was launched last week by the People’ Police  Television channel (ANTV) and aimes to educate and advocate environmental protection and energy efficiency.

Green 360o broadcasts weekly on every Sunday eveing, starting from February 19, at 20:00.
Jointly produced by Hanoi Department of Natural Resources and Environment and G’Studio with technical support from the Vietnam General Department of Energy, the show presents images and conveys messages in an innovative and fascinating way with the participation of a variety of popular artists, stars and celebrities. It is .

GELEX chairman Nguyen Hoa Cuong said energy shortage and environmental pollution are among the most heated issues in Vietnam in recent years. “As a major state-owned umbrella corporation, GELEX is interested in not only business development, but social responsibility is also high on our agenda,” he said.

“With innovation and charm, Green 360o will attract a large audience to help educate, translate awareness into action, and contribute to a better life for everyone in Vietnam,” Cuong noted.

ANTV editor-in-chief Huu Uoc said the programme was an all-new show and novel initiative seeking to better communicate with the Vietnamese public to improve the awareness of environment protection and energy efficiency for greener living.

“Its education styly will be very casual, life-like and funny,” he said.

“On top of that, with the presence of a large variety of celebrities, Green 360o is guaranteed to draw the mass attention,” he added.

Green 360o  has three components, starting with News and Reports on energy and environment. The Talk Show is a chat with invited celebrities on interested topics, and the Act Today addresses life-like situations.




By Kieu Linh

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