Cisco Vietnam and Ademax powering ITU Digital World 2020

15:10 | 21/10/2020
Cisco, the worldwide technology leader that has been making the internet work since 1984, in collaboration with Ademax is enabling a fully virtual experience at ITU Digital World 2020 by providing its state-of-the-art WebEx technology. This is the world's largest event on telecommunications and IT, which is co-organised by the International Telecommunication Union (ITU) and Vietnam.
cisco vietnam and ademax powering itu digital world 2020
Online Exhibition and Conference of the Digital World (ITU-Digital-World) 2020

The event takes place on October 20-22, 2020. This year, due to COVID-19, the event's organisation format has been changed for the first time, from offline to online, making it a purely virtual event.

cisco vietnam and ademax powering itu digital world 2020
Representatives of countries attend the Digital World Exhibition and Conference (ITU-Digital-World) 2020 thanks to Cisco Webex video conferencing infrastructure

Deputy Prime Minister Vu Duc Dam inaugurated the event in front of more than 40 ministers of ITU member countries, leaders of international organisations, management agencies, leading organisations and experts on ICT and digital economy, as well as representatives from media agencies.

In order to ensure the highest quality of meetings with seamless connection, Cisco Vietnam in collaboration with Ademax is proud to be the providers supporting the deployment of video conferencing infrastructure with Cisco’s state-of-the-art collaborative technology, Webex, which will ensure safety and security for 200 locations and up to 1,000 conference participants. Simultaneously, its live streaming system will enable thousands to watch at the same time. It is expected that more than 60 countries and territories will connect to the Cisco Webex video conferencing infrastructure to attend the event and deliver speeches during the three-day conference.

Specifically, to assist the government leaders and the Ministry of Information and Communications to attend and organise the event from Vietnam, Cisco Vietnam and Ademax sponsored the most advanced solutions and equipment systems, including: three packages of Cisco Roomkit Plus P60 integrator; two packages of Cisco Roomkit integrator; sponsoring and installing equipment for six Webex meeting rooms; ensuring information security and providing signals for six video conferences.

cisco vietnam and ademax powering itu digital world 2020
Cisco Vietnam General Director Luong Thi Le Thuy (third from right) attended the online roundtable at Minister level

Reaffirming Cisco’s commitment to the people of Vietnam, Luong Thi Le Thuy, managing director of Cisco Vietnam said: "It is a great honour for us to have this opportunity to accompany Vietnam to organise ITU Digital World 2020 – the most important event of the year in the world's telecom industry. This event is of great significance for Cisco and Cisco Vietnam in particular. We are truly proud that our Webex solution is trusted and chosen for such a global-level online conference. Through this event, we, together with Vietnam, want to affirm our central role in the ICT industry in ASEAN while promoting the country's position and reputation.”

Nguyen Danh Thuan, general director of Ademax said, “As a strategic partner of Cisco in Vietnam, Ademax is very proud to be selected for the role of implementing Webex solutions for this significant event. The success of the event was a great motivation for us in our mission to bring breakthrough solutions in online collaboration and remote meeting to organisations and business communities in Vietnam. We also would like to thank Cisco and the Ministry of Information and Communications for giving us the opportunity to contribute to this event."

At ITU Digital World 2020, Cisco will also participate in a panel discussion on 5G with Sanjay Kaul, president, Service Provider Business, Cisco Asia-Pacific and Japan discussing with other speakers 5G's key value proposition, impact on the potential development of the digital economy and transforming industries, businesses, societies, as well as opportunities and challenges when deploying 5G infrastructures. The panel discussion will also be organised online through Webex.

Speaking at the event, Sanjay Kaul said "Enterprises will be major beneficiaries of 5G, as they devise new, innovative ways to take advantage of the greater speeds and far lower latency on offer. Smart manufacturing, agriculture, financial services, health, education, and logistics are just some of the sectors which will undergo a massive transformation because of this technology. Operators around the world must invest in 5G to meet this future demand, and working with the right ecosystem partners is key to their success."

According to a 2019 Cisco study “5G in ASEAN: Reigniting growth in enterprise and consumer markets”,the rollout of 5G services could boost the annual revenues of Vietnamese telecom operators by as much as $300 million starting from 2025. The study also expects 5G penetration to be around 25-40 per cent in major countries in the region. The total number of 5G subscriptions in ASEAN is forecast to exceed 200 million in 2025.

Talking about the importance of 5G, Thuy believed Cisco will continue to contribute to the development of 5G infrastructures in Vietnam, just like the way they did to the development of 3G and 4G networks. 5G is expected to create a major turning point for the growth of manufacturing and ICT industry in the context of the Fourth Industrial Revolution.

ITU Digital World 2020 is a series of events including ITU ministerial roundtables, forum sessions associated with the development of a digital world, and a virtual exhibition. For each day of October 20-22, 2020, the conference and forum sessions will last for 3 hours, from 11-14h (GMT Time) (18-21h Vietnam time). The opening ceremony was held at 5pm on October 20, 2020 with the participation of the prime minister, deputy prime minister, leaders of ministries, branches, diplomatic delegations, and international organisations in Hanoi.

By Hoang Anh

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