FMCG finds new growth momentum in online channels

FMCG finds new growth momentum in online channels

Digital technologies have sped up the evolution of retail and changed buying habits – providing a new driver of growth for fast-moving consumer goods (FMCG).
Convenience retail channel hits record growth rates

Convenience retail channel hits record growth rates

As consumer demand for convenience soars across Southeast Asia, convenience retail channels are experiencing record growth rates and higher rates than any other retail channel, according to a new study by global measurement company, Nielsen.
FMCG sales in Vietnamese convenience stores grow strongly 

FMCG sales in Vietnamese convenience stores grow strongly 

As consumer demand for convenience soars across Southeast Asia, Vietnam saw 13 per cent FMCG sales growth in convenience stores in the past year.
Vietnam’s first-ever Digital Economy Measurement Project launched

Vietnam’s first-ever Digital Economy Measurement Project launched

The VECOM and Nielsen Vietnam have officially launched Vietnam’s first-ever Digital Economy Measurement Project at Vietnam Online Business Forum 2019.
Mobile advertising grows strongly in Southeast Asia

Mobile advertising grows strongly in Southeast Asia

Mobile advertising saw strong growth across Southeast Asia in 2017, driven by the mobile-first habits of consumers in emerging markets.
Banks offered golden opportunity

Banks offered golden opportunity 1

As economic concerns continue to prompt Vietnamese consumers to struggle to save money, banks have great opportunity to attract new users, writes Vaughan Ryan, Nielsen Vietnam’s managing director.