DoubleVerify report spotlights Vietnam in APAC's digital advertising surge

DoubleVerify report spotlights Vietnam in APAC's digital advertising surge

DoubleVerify, a digital media measurement, analytics and data company, unveiled key findings from its latest report on February 27 regarding media quality and performance drives.
Vietnam's journalism faces revenue drain to global platforms

Vietnam's journalism faces revenue drain to global platforms

Vietnam's media faces massive revenue loss to international platforms amidst ASEAN's digital transformation talk.
VIR to host Digital Media for a Stronger Business Partnership talk show

VIR to host Digital Media for a Stronger Business Partnership talk show

Government regulators and industry experts will converge for a discourse on media digitalisation at the VIR studio on the morning of June 20.
Assessing the obligation of the press to defend veracity, safety, and originality

Assessing the obligation of the press to defend veracity, safety, and originality

In the current rapidly changing media landscape, the shift from verified to unregulated digital media platforms is becoming more prevalent. Le Quoc Vinh, chairman of Le Bros, and vice chairman of the Vietnam Chief Sales & Marketing Officers Organisation, spoke with VIR’s Luu Huong on barriers for traditional news outlets, and verified channels to keep up with emerging trends.
Challenges faced in cultivating effective PR relationship

Challenges faced in cultivating effective PR relationship

While access to high-quality journalism and credible reporting has never been more prevalent, the media’s role has never been more challenging as it faces mounting pressure to increase output, produce compelling content that stands out in a 24-hour news cycle, and drive engagement.
Assessing Belgium-Vietnam bilateral cooperation in press development

Assessing Belgium-Vietnam bilateral cooperation in press development

On the occasion of VIR’s 30th anniversary, Etienne Mahler spoke with H.E. Ambassador to Vietnam Paul Jansen about the newspaper’s role for Belgian businesses and investors and the bilateral cooperation in the press development of the two countries.
North Base Media leads Vietcetera’s $2.7 million pre-series A round

North Base Media leads Vietcetera’s $2.7 million pre-series A round

Vietcetera, a Vietnamese digital media network, has raised $2.7 million over two successive rounds closed in 2021 led by North Base Media.
Yeah1 continues amassing deficit

Yeah1 continues amassing deficit

Shifting to consumer services has yet to pay out for Yeah1 as its deficit grew by VND180 billion ($7.82 million) last year.
Vietnam’s audiobook and podcast platform Voiz FM secures seed funding from 500 Startups

Vietnam’s audiobook and podcast platform Voiz FM secures seed funding from 500 Startups

Voiz FM successfully raised an undisclosed seed amount from 500 Startups Vietnam after seeing doubled growth in users during the coronavirus quarantine.
Tan Hiep Phat heiress holds 22 per cent YEG shares

Tan Hiep Phat heiress holds 22 per cent YEG shares

The Tan Hiep Phat leader raised her ownership in Yeah1 (HSX: YEG) from 21.6 to slightly more than 22 per cent as soon as the two sides joined a partnership.
VTVCab approved to trade on UPCoM

VTVCab approved to trade on UPCoM

The HNX decided to approve VTVCab to register to trade 45.7 million shares on the UPCoM with the code CAB.
VTC Now temporarily suspends service

VTC Now temporarily suspends service

VTC Now had to temporarily suspend its service since this June due to financial difficulties.
Traditional media retains a vital role

Traditional media retains a vital role

On the occasion of Vietnam Journalists’ Day on June 21, businesspeople share with VIR their thoughts on contributing their utmost to the country’s development, alongside the strong support of the media.
Strong ties with media a must for business

Strong ties with media a must for business

Media has to ensure it is a balance weight, helping the business community cope with the increasing menace of fake news on social networks at present.
Leaders take note of valuable press

Leaders take note of valuable press

The Vietnamese government has highlighted the active role the media plays in the business community, helping to shape a healthier business and investment climate and supporting the government in formulating sound policies.
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