Singapore Airlines (SIA) and Grab agree on extensive partnership

October 04, 2017 | 09:35
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Singapore Airlines (SIA) and Grab have announced a partnership to provide customers with more seamless travel experiences.
Singapore Airlines (SIA) and Grab agree on extensive partnership
Grab and Singapore Airlines are now working together for customers' convenience

SIA and Grab will integrate their mobile apps to offer enhanced convenience to customers when travelling to the airport in six countries across Southeast Asia, including Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. This marks the coming together of the world's most awarded airline and Southeast Asia's leading ride-hailing and payments platform.

Starting today, SIA customers can book Grab rides through the SingaporeAir mobile app. Customers using the app will see an option to book a Grab ride to the airport seven days before their scheduled flight. Selecting this option will direct customers to the Grab app, where they can choose to order a Grab ride to the airport on-demand or in advance. The airport will be automatically listed as the destination, so the user simply fills in the pick-up point and desired time.

Members of SIA’s KrisFlyer and Grab’s GrabRewards programmes will be able to enjoy additional benefits under the new partnership. GrabRewards members have the flexibility to convert their GrabRewards points into KrisFlyer miles.

Customers also stand a chance to win a pair of Economy Class tickets to The Maldives in a contest. To take part, customers simply have to enter the code ‘GRABSQ’ in the promo field on the Grab app booking screen for every Grab ride they take between October 5 and November 5, 2017. The customer with the most Grab rides booked during this period will win.

“We are thrilled to bring more convenience to our customers on the ground and in the air through our new partnership with Grab, while also offering KrisFlyer and GrabRewards members the opportunity to convert points to miles and redeem them for award flights or flight upgrades. We are constantly seeking to enhance our SingaporeAir mobile app and KrisFlyer programme to ensure that we provide more benefits to our customers,” said Campbell Wilson, SIA senior vice president of sales and marketing.

Commenting on the partnership, Jason Thompson, head of GrabPay, said, “With GrabRewards, a dollar spent on Grab is more valuable than a dollar spent in cash. By integrating Grab’s and SIA’s loyalty programmes, customers can look forward to using their points when they plan their next holiday.”

By By Thanh Van

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