Misumi automates production

As the leading manufacturer and distributor of standard components for factory automation, what is your company’s strategy in Vietnam?

Misumi is a one-stop solution provider for various manufacturing needs. We are proud to be the leading manufacturer and distributor of standard components for factory automation, press dies, and plastic moulds. Furthermore, we have expanded our scope to include electronics, tools, maintenance and repair, and operational consumables. Our firm supplies more than 10 million quality products to our customers worldwide.

To meet the growing demand for Misumi products in the region, Misumi Vietnam Co., Ltd. was established in July 2016. This has allowed us to provide better services to all of our valued customers in Vietnam, enabling them to enjoy shortened lead times in receiving our products for operational designs, machine assembly, and maintenance.

At Misumi, we support manufacturing operations by delivering high quality and low cost products and services in a reliable and timely fashion. We strive for continuous improvements in our offerings to better provide for our customer’s ever-changing needs.

Misumi Vietnam aims to assist firms in the manufacturing sector, with an emphasis on Japanese and Korean companies, by leveraging our existing business relationships in Japan and Korea.

In the longer term, we intend to penetrate local manufacturing firms to provide solutions for businesses of all shapes and sizes. I believe Misumi Vietnam can contribute to the further development of supporting industries in Vietnam by providing high quality products with shortened lead times, transparent and reasonable prices, and offering a convenient purchasing experience.

What is your view on industrial production and trade in Vietnam, especially in field of factory automation?

I believe that the demand for factory automation will increase dramatically in the coming decade. Two key factors support this view.

One factor is that foreign direct investment (FDI) is at a healthy level. In 2016, it reached $15.6 billion, and what is favourable for us is that a large portion of this is contributed by major manufacturers that produce mobile phones, electrical machinery, and other types of electronic devices.

The second factor is the rising cost of labour in Vietnam. Labour costs increase 7-10 per cent every year in Vietnam, which affects companies that are vulnerable to global competition. Many corporate executives and managers mention lower labour costs, higher localisation, and increased automation as their three main targets for boosting long-term results.

Increased FDI and higher labour costs support our vision of a dramatic shift towards factory automation in the next decade.

Could you share with us your views on the current trends in investment, including opportunities for Vietnamese manufacturers within ASEAN and throughout the globe?

Good or bad, we cannot avoid global competition any longer. Thus, I believe any company that wishes to succeed must have a rapid and thorough response to global competition – and Vietnam is no exception.

I believe that Misumi Vietnam can be a tool for the Vietnamese manufacturing industry – not only as a source for the latest manufacturing products, but also as an information centre, as we compile the thoughts and opinions of many engineers and designers from around the world.

What do you look to get out of the Vietnam Manufacturing Expo 2017? What are the key products Misumi Vietnam will present there?

The Vietnam Manufacturing Expo 2017 is a great opportunity for us to increase the awareness in Misumi Vietnam for Vietnamese manufacturers.

We would like to communicate three points during the Expo. The first is that Misumi Vietnam offers more than three million components. Customers can search through our products, make comparisons, get price quotes, and purchase the best items from a variety of product lines. The second point we want to communicate is that Misumi Vietnam provides pre-assembled products and ships quickly, accurately, and free of charge. Finally, we want people to know that Misumi Vietnam provides many convenient services. Some examples include our e-catalogue, WOS (Web Ordering System), and CAD data (2D/3D) software. We provide our customers with quick price quotes and expedited technical schematics. Misumi Vietnam will continue to evolve locally to help customers search for and purchase our products.