Co-operation a win for real estate groups

11:06 | 06/02/2018
In the midst of a competitive real estate market, developers are looking for equally competitive solutions and partnerships that bring exclusive values to customers. This case is especially true for foreign developers, who are often in need of assistance and advice from local experts and businesses with abundant experience in the Vietnamese market.
co operation a win for real estate groups
Co-oDahlia Homes, developed by Gamuda Land, is geared up to be one of the most attractive pieces of real estate property in the upcoming yearperation a win for real estate groups

Such partnerships can be seen between Gamuda Land, one of the leading real estate developers from Malaysia, and many well-known companies in the Vietnamese real estate market such as CenLand, MuaBanNhaDat.vn, and Batdongsan.com.vn. The support and assistance of these partners have made great contributions to the development of the Gamuda City project in Hanoi’s Hoang Mai district, developed by Gamuda Land.

Thanks to the sound advice from these strategic partners and their years of expertise in the market, the Gamuda City project has been widely introduced to many over the years, providing customers with optimised solutions when looking for suitable homes for themselves and their families.

co operation a win for real estate groups
Co-operation a win for real estate groups

In its 10 years of operations in Vietnam, Gamuda Land has sought partnerships with many national and international sales agencies, with the most distinguished partnership being the one with CenLand in the area of business development, product sales and advertisement, since 2013. During this period of co-operation, CenLand has successfully marketed and sold several real estate products in the Gamuda Gardens township, which is one of the main precincts of Gamuda City - namely The ONE Residence, The TWO Residence, Iris Homes, Lily Homes, and Camelia Homes. In January 2018, Dahlia Homes was revealed to the public by developer Gamuda Land and CenLand. The product is anticipated to be the premier real estate product in the Year of the Dog.

co operation a win for real estate groups
CoBatdongsan.com.vn conference with Gamuda Land’s general director Chow Chee Fan as a key speaker-operation a win for real estate groups

Additionally, as the leading online portal for real estate info with the most traffic in Southeast Asia, in 2017, Batdongsan.com.vn has helped Gamuda Land and many real estate partners attract target customers and enhance the branding of many developers and projects to more than 10 million internet users through effective online marketing campaigns, helping developers control the consistent spread of product info to the public.

In turn, to provide interested parties with the most encompassing picture of 2018’s real estate market, Chow Chee Fan, general director of Gamuda Land Vietnam, joined the annual real estate conference hosted by Batdongsan.com.vn in December 2017 as a speaker.

To developers, integrated marketing and public relations solutions do not stop at online marketing strategies, but extend to constant interaction with potential customers through product launches and customer appreciation events, in order to make authentic connections with customers and entice them to experience and purchase real estate products. One of the most recognisable partners of many real estate developers in this field is MuaBanNhaDat.vn – the reputable online platform for real estate news, with extensive knowledge in building a solid community including sellers, buyers, and developers. Over the years, MuaBanNhaDat.vn has won the trust of many customers and strives toward the objective of developing the Vietnamese real estate market as a whole.

Racing toward the Year of the Dog, real estate developers continue to introduce diverse and competitive products to the market. However, real experience and real values brought to customers need to be the core focus, similar to the way Gamuda Land is driving forward with establishing a high-end green urban project for customers with the Gamuda City project.

Co-operative relationships with strategic partners with intensive experience will help developers achieve great milestones in the journey towards successful communication and interaction with customers, providing in-demand real estate products as well as enhancing the welfare of society and the community.

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By By Nguyen Huyen

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