Citi launches app-based corporate login solution across 11 Asia-Pacific markets

Citi last week announced its launch of MobilePASS, a new digital solution that eliminates the need for corporate users to carry physical tokens for logins. MobilePASS is an app-based soft token that enables users to leverage their own smartphones to generate dynamic passcodes without any network connectivity to log into Citi’s wide range of institutional e-banking platforms, including CitiDirect BE®, CitiDirect BE®Mobile and CitiDirect BE®Tablet.

Corporate users conventionally were required to carry a physical hardware token to generate login passcodes, which act as secure authentication to access their accounts and transactions on CitiDirect BE®. A separate physical token is no longer necessary with MobilePASS, which is available on all smartphones. MobilePASS combines faster logins and strong security to provide a more convenient omni-channel institutional banking experience.

“This solution is an important part of our continuous effort led by Citi Innovation Lab to bring best-in-class digitised experience to our clients,” said Keng-Mun Lee, Asia Pacific head of Channel and Enterprise Services, Treasury and Trade Solutions. “MobilePASS is easy to use and improves the login experience for users of all levels within the organisation – from CFOs who need to view transaction analytics, to corporate treasurers who approve transactions on-the-go, to personnel who need to connect from the office or work from home. In addition, it enhances the security of their login process, whilst complying with applicable local regulatory requirements.”

Accessing MobilePASS is fast and easy – existing or new CitiDirect BE® users can download the app on their smartphone from the Apple App, Blackberry World, Google Play and Windows Stores. Users can also employ additional mobile device security features, such as PIN, Swipe and Fingerprint ID, to further secure MobilePASS on their smartphones.

Citi was the first global bank to launch a soft token smartphone solution to its multinational corporate clients across over 80 countries globally. In Asia, MobilePASS is now available in Vietnam, Bangladesh, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Sri Lanka and Thailand. Throughout 2017, it is expected to be launched in other Asia markets, including Australia, Hong Kong, New Zealand and Taiwan.

Since its soft launch last year, Asia’s technology-savvy corporate users have embraced MobilePASS, having used it to securely log into CitiDirect BE®, Mobile or Tablet over 10,000 times to-date.