Boosting capacity through strategy consulting

October 08, 2017 | 21:49
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Continuing the success of SAGE Brand and Communications Academy, StrategyM Consulting today officially launched its operation in Hanoi.

Founded by strategy and innovation expert Doan Duc Thuan and Nguyen Van Phuong, SAGE founder and director, in tandem with strategic partners hailing from Israel and the UK, StrategyM Consulting is the first specialised consulting business focusing on the three pillars of Strategy, Innovation, and Marketing.

Leveraging international methodology and experiences and with a thorough grasp of local culture, StrategyM Consulting is well-positioned to provide compatible consultancy solutions to local enterprises, particularly small- and medium-sized ones (SMEs).

In respect to strategy, a member of Strategic Management Forum, a platform bringing together global strategic consultants, StrategyM is kitted out with latest knowledge about strategy management that will be converted into competitive consulting solutions to benefit local businesses.

According to StrategyM’s co-founder and CEO Doan Duc Thuan, when it comes to strategy consulting, the company constitutes and applies the exclusive approach Market-Resources & Capabilities-Model (MRCM).

As regards Innovation, the company has teamed up with Israeli partner Poiesys Consulting for studying global-standard innovative consulting solutions, particularly Israeli ones, introducing suitable solutions from the region that fit local firms’ development needs.

“Poiesys Consulting wants to share Israel’s innovative methods and strategies to turn traditional business models into innovative ones,” said Poiesys Consulting CEO Amsel.

For marketing consulting, the company constitutes and applies the Discovery, Strategic Positioning and Go-to-market (DSG) model to tackle issues related to Brand and Growth, according to Nguyen Van Phuong, StrategyM’s co-founder and Marketing Consulting director.

The company founders and SAGE partners have more than 15 years under their belt working in sales and marketing at diverse multinationals and major local firms.

Accompanied by founding partner SAGE, the company also provides compatible solutions for training, helping the customers reach growth targets and boost competitiveness through enhanced human resources capacity and apparatus rooted in consulting solutions deployment.

By By Anh Duc

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